ID

Corporate website and B2B eCommerce with DynamicWeb PIM

With the new solution, ID has gained a future-proof digital solution capable of supporting their continuous growth. The customers have embraced the new eCommerce setting and provided positive feedback.

ID is successful Danish company and among Europe’s leading manufactures of Corporate clothing and has been well known for their quality solutions throughout the past three decades

The Challenge

ID initially contacted DynamicWeb partner, twoday Co3, regarding a new digital solution to replace the outdated corporate website and dealer shop. Technical stability was an absolute top priority to ensure customer convenience through optimal performance and speed.

The Solution

ID listed Product Information Management (PIM) as part of their solution requirements but wanted to find a more qualified and cheaper alternative to the two major PIM systems in the Danish market. ID knew of the resources required for fully exploiting the features and capabilities in full blow PIM system, which would eventually exceed their actual business needs. Instead, ID wanted to start out with basic PIM and eCommerce solution capable of scaling alongside their business.

ID eventually chose the new DynamicWeb PIM as part of the DynamicWeb All-in-One platform, as it would require fewer integrations and help simplify the business processes. Finally, the fact that the DynamicWeb PIM system only costs a fraction of buying one of the more well-known systems was of course a major plus, but not crucial to the final decision.

The Result

With the new solution, ID has gained a future-proof digital solution capable of supporting their continuous growth. The customers have embraced the new eCommerce setting and provided positive feedback.

The central functionality of the new solution is a fast and effective disposition of a specific style across sizes and colors and a highly intuitive and user-friendly ordering universe that has been well received by their customers.

Segment

B2B, PIM, Manufacturing

Location

Denmark

Website

Partner

twoday Co3

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