Gert Nielsen
A More Efficient B2B Webshop
An upgraded DynamicWeb platform and an improved ERP integration have provided Gert Nielsen with a more stable and user-friendly solution, strengthening their customer service and boosting daily operational efficiency.
Gert Nielsen A/S is a traditional butcher company founded in 1946. Today, the business employs 30 people and is run by the third generation of dedicated butchers and sausage makers who take pride in their craft. They offer a wide selection of meat, sausages, burgers, charcuterie, and sous vide products, delivered to restaurants, cafés, burger joints, canteens, and large kitchens.
The challenge
In the spring of 2024, Gert Nielsen A/S was looking for a new DynamicWeb partner to manage their B2B webshop based on DynamicWeb Swift.
It quickly became clear that they needed a technically strong partner who could take their solution to the next level.
It was also evident that they needed more than just a web provider. They were looking for a sparring partner who could understand their unique challenges as a traditional butcher business and translate that insight into tangible and value-adding initiatives.
After a series of meetings, both parties agreed that Consit and Gert Nielsen were a good match. The first task was to take over the webshop and begin addressing the issues that were affecting their daily operations.
The solution
Gert Nielsen's DynamicWeb platform was upgraded to the latest version, and the ERP integration with NAV was optimized.
These improvements eliminated previous data issues and created a more stable and efficient solution.
The team also received training in using DynamicWeb, enabling them to manage the webshop independently and respond quickly to customer needs.
The web solution was customized to improve the end-customer experience and ensure seamless integration between the webshop and financial system. The result is a reliable and user-friendly solution that supports Gert Nielsen’s business goals and growth ambitions.
The result
With a strong digital platform in place, Gert Nielsen can focus on delivering their products to even more customers and developing their digital strategy.
"Consit has given us a solution that works — for both us and our customers. Their ability to understand our business and turn it into concrete results has been a gamechanger. We feel we're in good hands and look forward to evolving our e-commerce with their help."
– Martin Nielsen, CFO, Gert Nielsen A/S
Segment
B2B, eCommerce, Microsoft NAV, Wholesale, Integration
Location
Denmark