Flying Tiger

Simplification of a purchasing system with 25,000 products for 900 stores

Individual store employees are now greeted by their own dashboard with information about each store. This means that the purchasing responsible from eg. Copenhagen or London are not shown the same information, as they are associated with different warehouses.

Flying Tiger Copenhagen is a Danish variety store chain. Its first shop opened in Copenhagen in 1995 and the chain now has nearly 1000 shops. Its largest markets are Denmark, the UK, Italy, and Spain.

The Challenge

Flying Tiger, which is a fun-shopping-concept, has over 900 physical stores worldwide. Each of these order goods through Flying Tiger Copenhagen's internal purchasing system. The purchasing system is therefore an indispensable tool in daily operations, which is why stability, functionality and speed are a must. Flying Tiger Copenhagen therefore needs a purchasing system that can save employees’ time and make ordering new goods easier, more simple, and more transparent.

As a consequence, there was a strong desire to optimize the internal purchasing system, so that all store employees, regardless of age and nationality, could easily and quickly operate the new purchasing system. 

The Solution

With the new DynamicWeb solution, each Individual store employee is greeted by their own dashboard with information about each store. This means that the purchasing responsible from eg. Copenhagen or London are not shown the same information, as they are associated with different warehouses.Previously, the employees did not read the broadcast news. Now, there is a news box on the front page that notifies the employee of unread news

 With over 25,000 products, an advanced search system was needed - On the frontpage, the user can now search for products via an extended 'type-a-head' search feature that shows the products simultaneously as the user writes - Next to the suggested products the relevant categories are depicted. The user can also search for top-categories / groups such as kitchen utensils, toys, holiday (Christmas) and the like. This search filtering allows you to get very far in the search.

Also labels, such as price tags, can now in an easy manner be printed by the user. Users can search through the search tools for the products on which they lack price tags, and during the whole process there is the possibility to add additional products.

The Result

Speed has been at the forefront throughout the entire development. It was important that the solution was quick and thus saved unnecessary waiting time for all employees. Consequently, the product data is now preloaded. This means that while the user is looking at the first results, the next page loads automatically, so that when the user clicks “next”, the page immediately appears. Therefore, there is no latency on the user's call, despite a product range including more than 25,000 products.

The solution is custom-made and based solely on the Flying Tiger Copenhagen identity. Everything is carefully considered. This means, among other things, that all icons on the site are hand-picked to match each other and the identity of Flying Tiger Copenhagen. These icons are all in SVG, which makes the solution faster and sharper. Consequently, transferring the iconic identify of Flying Tiger provides an aesthetic and user-friendly expression.

Segment

B2C, Organization

Location

Denmark

Partner

Smartpage

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